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Get faster approvals from your B2B clients

This recent article on getting faster approvals from your B2B clients caught our eye. It’s an excellent follow-up to our recent post on 9 tips for how to be a great client, so we asked permission to republish it. Many corporate writers go crazy with what’s known as the “approval process.” A more accurate title might be the “disapproval process” where…

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Why you should write in short bursts of time

People frequently tell me they don’t have the time to write. “I’m too busy,” they say. Or “I know that white paper is important, but I just can’t seem to get around to it.” And while writing, say, a short report or article is daunting enough, when faced with a longer piece of work—like a…

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