{"id":18132,"date":"2024-05-09T00:00:48","date_gmt":"2024-05-09T04:00:48","guid":{"rendered":"https:\/\/thatwhitepaperguy.com\/?page_id=18132"},"modified":"2024-05-09T00:14:12","modified_gmt":"2024-05-09T04:14:12","slug":"podcasts","status":"publish","type":"page","link":"https:\/\/thatwhitepaperguy.com\/podcasts\/","title":{"rendered":"Podcast: White Paper World"},"content":{"rendered":"<h2>Here\u2019s where you can find podcasts from That White Paper Guy<\/h2>\n<p>This free audio newsletter helps B2B writers and marketers get better results from your white papers.<\/p>\n<p>To make sure you don\u2019t miss a single issue,\u00a0visit:<\/p>\n<p><a href=\"https:\/\/www.thatwhitepaperguy.com\/subscribe\" target=\"_blank\" rel=\"noopener\">www.thatwhitepaperguy.com\/subscribe<\/a><\/p>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-18410 alignleft\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944-300x202.jpeg\" alt=\"two people playing pickleball\" width=\"300\" height=\"202\" srcset=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944-300x202.jpeg 300w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944-768x518.jpeg 768w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944.jpeg 882w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-41-may-9-2024\/\" target=\"_blank\" rel=\"noopener\">Issue 41: May 9, 2024<\/a><\/h2>\n<p>\u2022 <strong>Quick tip<\/strong>: Get to the point<\/p>\n<p>\u2022 <strong>Fresh content<\/strong>: White papers and&#8230; pickleball?!<\/p>\n<p>\u2022 <strong>April Book Winner<\/strong>: <strong>Alison Bell Ashley<\/strong><\/p>\n<p>\u2022 <strong>Just for fun<\/strong>: How to catch a big wave<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\"><em>Listen to the audio of this issue in about 18 minutes:<\/em><\/p>\n<!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-18132-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/41-White-Paper-World-41-May-9-2024.mp3?_=1\" \/><a href=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/41-White-Paper-World-41-May-9-2024.mp3\">https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/41-White-Paper-World-41-May-9-2024.mp3<\/a><\/audio>\n<h2><\/h2>\n<hr \/>\n<h2><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-40-april-25-2024\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-18355 alignright\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/Shun-the-shuns-and-excise-the-IZEs-300x176.jpg\" alt=\"Two placards reading Shun the TIONs and Excise the IZEs\" width=\"435\" height=\"255\" srcset=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/Shun-the-shuns-and-excise-the-IZEs-300x176.jpg 300w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/Shun-the-shuns-and-excise-the-IZEs-1024x600.jpg 1024w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/Shun-the-shuns-and-excise-the-IZEs-768x450.jpg 768w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/Shun-the-shuns-and-excise-the-IZEs-1536x899.jpg 1536w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/Shun-the-shuns-and-excise-the-IZEs.jpg 1916w\" sizes=\"(max-width: 435px) 100vw, 435px\" \/><\/a><\/h2>\n<h2><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-40-april-25-2024\/\" target=\"_blank\" rel=\"noopener\">Issue 40: April 25, 2024<\/a><\/h2>\n<ul>\n<li><strong>Shun the TIONs<\/strong>: Part deux<\/li>\n<li><strong>Guest tip<\/strong>: Excise the IZEs!<\/li>\n<li><strong>Mini-review<\/strong>: <em><em>The Elements of Technical Writing<br \/>\n<\/em><\/em><\/li>\n<li><strong>This just in<\/strong>: Netline 2024 report on B2B content<\/li>\n<li><strong>Book Giveaway Extended<\/strong>: I want more bad advice!<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><em>L<\/em><em>isten to the whole issue in 8.5 minutes<\/em><\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-18132-2\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/40-White-Paper-World-40-April-25-2024.mp3?_=2\" \/><a href=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/40-White-Paper-World-40-April-25-2024.mp3\">https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/40-White-Paper-World-40-April-25-2024.mp3<\/a><\/audio>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-18199 alignleft\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/NYT-Tim-Robinson-busy-graphic-270x300.jpg\" alt=\"busy piece of art by Tim Robinson in New York Times\" width=\"322\" height=\"358\" srcset=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/NYT-Tim-Robinson-busy-graphic-270x300.jpg 270w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/NYT-Tim-Robinson-busy-graphic-923x1024.jpg 923w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/NYT-Tim-Robinson-busy-graphic-768x852.jpg 768w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/NYT-Tim-Robinson-busy-graphic.jpg 1226w\" sizes=\"(max-width: 322px) 100vw, 322px\" \/><\/p>\n<h2><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-39-april-12-2024\/\" target=\"_blank\" rel=\"noopener\">White Paper World 39: April 12, 2024<\/a><\/h2>\n<p>\u2022 <strong>Quick tip:<\/strong> Shun the &#8220;tions!&#8221;<\/p>\n<p>\u2022 <strong>Still relevant<\/strong>: My 2014 interview in <em>Huffington Post [with samples]<\/em><\/p>\n<p>\u2022 <strong>Still irrelevant<\/strong>: Some poor advice on white papers<\/p>\n<p>\u2022 <strong>April Book Giveaway<\/strong>: Send me bad advice<\/p>\n<p><em><i class=\"fas fa-hand-point-left\"><\/i> A busy piece of art by Tim Robinson in the New York Times, far too jazzy for any white paper<\/em><\/p>\n<p>&nbsp;<\/p>\n<p><em>Listen to the whole issue in 10 minutes<\/em><\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-18132-3\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/39-White-Paper-World-39-April-12-2024.mp3?_=3\" \/><a href=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/39-White-Paper-World-39-April-12-2024.mp3\">https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/04\/39-White-Paper-World-39-April-12-2024.mp3<\/a><\/audio>\n<hr \/>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" alignright\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/03\/steel-vs-marshmallows-300x173.jpg\" width=\"361\" height=\"208\" \/><\/p>\n<h2><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-38-march-22-2024\/\" target=\"_blank\" rel=\"noopener\">White Paper World 38: March 22, 2024<\/a><\/h2>\n<ul>\n<li><strong>Quick tip<\/strong>: Here\u2019s how to handle LSD<\/li>\n<li><b>Fresh content<\/b>: White papers and\u2026 the Greek gods?!<\/li>\n<li><strong>March book winner<\/strong>: Erica Vega<\/li>\n<li><strong><em>Marketing Warfare<\/em><\/strong>\u00a0and the fabulous flanking campaign<\/li>\n<li><b>Remembering<\/b><strong>\u00a0John Gallop<\/strong><\/li>\n<\/ul>\n<p><em>Listen to the whole issue in 16:15 minutes<\/em><\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-18132-4\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/03\/White-Paper-World-39-March-22-2024.mp3?_=4\" \/><a href=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/03\/White-Paper-World-39-March-22-2024.mp3\">https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/03\/White-Paper-World-39-March-22-2024.mp3<\/a><\/audio>\n<hr \/>\n<p><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-37-february-16-2024\/\"><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-17607 alignleft\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/bigstock-Bride-Holding-Bouquet-643802-300x200.jpeg\" sizes=\"(max-width: 378px) 100vw, 378px\" alt=\"bride in white wedding dress holding red roses\" width=\"436\" height=\"290\" srcset=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/bigstock-Bride-Holding-Bouquet-643802-300x200.jpeg 300w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/bigstock-Bride-Holding-Bouquet-643802-768x512.jpeg 768w, https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/bigstock-Bride-Holding-Bouquet-643802.jpeg 900w\" \/><\/a><\/p>\n<h2><a href=\"https:\/\/thatwhitepaperguy.com\/white-paper-world-37-february-16-2024\/\">White Paper World 37:<br \/>\nFebruary 16, 2024<\/a><\/h2>\n<p>\u2022 <strong>Quick tip<\/strong>: 3 steps to a stronger title [with example]<\/p>\n<p>\u2022 <strong>This just in<\/strong>: 6 out of 10 B2B marketers use white papers, again<\/p>\n<p>\u2022 <strong>Help with your next white paper:\u00a0<\/strong>Get a blueprint!<\/p>\n<p><em>Listen to the whole issue in 12:24 minutes<\/em><\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-18132-5\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/White-Paper-World-37-February-16-2024.mp3?_=5\" \/><a href=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/White-Paper-World-37-February-16-2024.mp3\">https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/02\/White-Paper-World-37-February-16-2024.mp3<\/a><\/audio>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here\u2019s where you can find podcasts from That White Paper Guy This free audio newsletter helps B2B writers and marketers get better results from your white papers. To make sure you don\u2019t miss a single issue,\u00a0visit: www.thatwhitepaperguy.com\/subscribe Issue 41: May 9, 2024 \u2022 Quick tip: Get to the point \u2022 Fresh content: White papers and&#8230;&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Podcast: White Paper World - That White Paper Guy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thatwhitepaperguy.com\/podcasts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Podcast: White Paper World - That White Paper Guy\" \/>\n<meta property=\"og:description\" content=\"Here\u2019s where you can find podcasts from That White Paper Guy This free audio newsletter helps B2B writers and marketers get better results from your white papers. To make sure you don\u2019t miss a single issue,\u00a0visit: www.thatwhitepaperguy.com\/subscribe Issue 41: May 9, 2024 \u2022 Quick tip: Get to the point \u2022 Fresh content: White papers and&#8230;&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thatwhitepaperguy.com\/podcasts\/\" \/>\n<meta property=\"og:site_name\" content=\"That White Paper Guy\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ThatWhitePaperGuy\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-09T04:14:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944-300x202.jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@WhitePaperGuy\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/\",\"url\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/\",\"name\":\"Podcast: White Paper World - That White Paper Guy\",\"isPartOf\":{\"@id\":\"https:\/\/thatwhitepaperguy.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944-300x202.jpeg\",\"datePublished\":\"2024-05-09T04:00:48+00:00\",\"dateModified\":\"2024-05-09T04:14:12+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/thatwhitepaperguy.com\/podcasts\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/#primaryimage\",\"url\":\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944.jpeg\",\"contentUrl\":\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2024\/05\/bigstock-Couple-Playing-Pickleball-Game-470232579-e1713456336944.jpeg\",\"width\":882,\"height\":595,\"caption\":\"two people playing pickleball\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/thatwhitepaperguy.com\/podcasts\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/thatwhitepaperguy.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Podcast: White Paper World\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/thatwhitepaperguy.com\/#website\",\"url\":\"https:\/\/thatwhitepaperguy.com\/\",\"name\":\"That White Paper Guy\",\"description\":\"That White Paper Guy is award-winning white paper writer Gordon Graham\",\"publisher\":{\"@id\":\"https:\/\/thatwhitepaperguy.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/thatwhitepaperguy.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/thatwhitepaperguy.com\/#organization\",\"name\":\"That White Paper Guy\",\"url\":\"https:\/\/thatwhitepaperguy.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/thatwhitepaperguy.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2020\/04\/TWPG-new-logo.jpeg\",\"contentUrl\":\"https:\/\/thatwhitepaperguy.com\/wp-content\/uploads\/2020\/04\/TWPG-new-logo.jpeg\",\"width\":1280,\"height\":682,\"caption\":\"That White Paper Guy\"},\"image\":{\"@id\":\"https:\/\/thatwhitepaperguy.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ThatWhitePaperGuy\/\",\"https:\/\/x.com\/WhitePaperGuy\",\"https:\/\/www.linkedin.com\/in\/thatwhitepaperguy\",\"https:\/\/www.pinterest.ca\/1whitepaper\/\",\"https:\/\/www.youtube.com\/c\/GordonGraham-ThatWhitePaperGuy\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Podcast: White Paper World - That White Paper Guy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thatwhitepaperguy.com\/podcasts\/","og_locale":"en_US","og_type":"article","og_title":"Podcast: White Paper World - That White Paper Guy","og_description":"Here\u2019s where you can find podcasts from That White Paper Guy This free audio newsletter helps B2B writers and marketers get better results from your white papers. 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