{"id":2795,"date":"2015-07-08T10:00:13","date_gmt":"2015-07-08T14:00:13","guid":{"rendered":"https:\/\/thatwhitepaperguy.com\/?p=2795"},"modified":"2021-01-18T09:44:57","modified_gmt":"2021-01-18T14:44:57","slug":"the-best-of-that-white-paper-guy","status":"publish","type":"post","link":"https:\/\/thatwhitepaperguy.com\/the-best-of-that-white-paper-guy\/","title":{"rendered":"The best of That White Paper Guy"},"content":{"rendered":"

Looking for tips and tricks on\u00a0white papers?<\/h2>\n

Let’s\u00a0review some of the free resources available from\u00a0That White Paper Guy.\u00a0<\/strong><\/h2>\n

An infographic, an FAQ about white papers, recommended books, close to 100 easy-to-search articles, our LinkedIn group, and even\u00a0a crash course in writing B2B content — we’ve got plenty for you to explore.<\/p>\n

Download our white paper\u00a0infographic<\/h3>\n

\"infographic<\/a>One of our most popular pieces is this unique infographic<\/a>.<\/p>\n

It’s a\u00a0four-page PDF packed with tips on the three main flavors of white papers, when to use each one, and the recommended contents for each flavor.<\/p>\n

It’s a useful resource that you’ll find yourself looking at again and again as you work on white papers. Even Gordon still uses it as a quick reference.<\/p>\n

FAQ on white papers<\/h3>\n

The\u00a0FAQ is the most popular page on our site<\/a>, covering\u00a030 of the most common questions we get about white papers.<\/p>\n

You can find answers on everything from “what is a white paper?” to “where are white papers going in the future?” and all the basics in between.<\/p>\n

 <\/p>\n

\"cover<\/a><\/p>\n

White Papers for Dummies<\/h3>\n

Whether you’re a B2B marketing manager or a copywriter,\u00a0White Papers for Dummies<\/a><\/em>\u00a0offers a wealth of information.<\/p>\n

It’s the go-to book for anyone even considering writing white papers.<\/p>\n

Author Gordon Graham\u2014That White Paper Guy\u2014gives you practical, step-by-step advice on planning, creating, and promoting effective white papers.<\/p>\n

It’s been called “a must-read” and “absolutely the finest book of its kind.” See more reviews here<\/a>.<\/p>\n

Get your own copy, either print or e-book, here.<\/a><\/p>\n

Books by other experts<\/h3>\n

Gordon has a short\u00a0list of hand-picked books he recommends for writers.<\/p>\n

These books are the ones Gordon keeps on his own bookshelf: everything from\u00a0Crafting White Paper 2.0<\/a><\/em> to the Yahoo! Style Guide<\/a><\/em>.<\/p>\n

You can find\u00a0those recommendations here<\/a>. Click on each book title to read the mini-review.<\/p>\n

Close to 100 articles on white papers<\/h3>\n

Our\u00a0site has\u00a0scores\u00a0of articles that can\u00a0benefit you, whether you’re just starting to write white papers or want a\u00a0refresher on what makes a great white paper.<\/p>\n

And at the end of each article, you’ll find links to related articles.<\/p>\n

There’s also several\u00a0articles about writing case studies, including one about the differences between these two popular formats: White papers versus case studies<\/a>.<\/p>\n

Fast, flexible\u00a0searching<\/h3>\n

With so many articles to look at, how can you find what you want?<\/p>\n

\"Screenshot<\/p>\n

 <\/p>\n

Fortunately, the site includes fast. flexible searching.<\/p>\n

If you’re looking for a certain Category, use the pull-down menu to see all the articles in that category. These\u00a0categories include:<\/p>\n