{"id":768,"date":"2014-06-13T16:13:56","date_gmt":"2014-06-13T16:13:56","guid":{"rendered":"https:\/\/thatwhitepaperguy.com\/?p=768"},"modified":"2021-01-26T12:58:15","modified_gmt":"2021-01-26T17:58:15","slug":"affordable-graphics-for-a-white-paper","status":"publish","type":"post","link":"https:\/\/thatwhitepaperguy.com\/affordable-graphics-for-a-white-paper\/","title":{"rendered":"Affordable graphics for a white paper"},"content":{"rendered":"

Every white paper needs at least one good graphic to help anchor it in the reader’s mind.<\/h2>\n

But many marketers face the same\u00a0problem: No budget for fancy graphics.<\/strong><\/p>\n

Here’s a\u00a0cost-effective tool that can\u00a0help just about anyone create white paper graphics: SmartDraw.<\/p>\n

SmartDraw is an extremely easy-to-use drawing program. And the business version comes with many\u00a0templates for dozens of different types\u00a0of graphics, from accident reconstructions to work flows.<\/p>\n

Some of these are\u00a0perfect for white papers, such as flowcharts, maps, network diagrams, pyramids, steps, Venn diagrams, and so on.<\/p>\n

\"SmartDrawWhy not use Illustrator or Visio?\u00a0Or why not put something together\u00a0in PowerPoint?<\/p>\n

Well, I’ve tried them all… and here’s the catch. The professional tools take weeks to learn, and the office-level ones aren’t powerful enough.<\/p>\n

SmartDraw gives you the best of both worlds<\/strong>: a fast and easy workflow PLUS crisp, professional results that are certainly good enough for most\u00a0white papers.<\/p>\n

The first time I used SmartDraw<\/h3>\n

For example, the very first time I use SmartDraw, I created the following timeline in less than an hour. That included learning the program from scratch and doing a second corrected version.<\/p>\n

And it’s certainly “good enough” to use in a business document. .. don’t you think?<\/p>\n

\"timeline\"<\/a>\u00a0Click to see full-size<\/a><\/p>\n

And I’ve gone on to use SmartDraw to create graphics for many other white papers… in just minutes each.<\/p>\n

Here’s the secret: No blank screen<\/h3>\n

Instead of presenting you with a blank screen like other drawing tools, SmartDraw provides dozens of “smart templates” for different graphics.<\/p>\n

That means you start with a finished drawing something\u00a0like the one you need, then modify it to suit your exact purpose.<\/p>\n

This is\u00a0far faster than starting from a blank screen.<\/p>\n

These templates are “smart” so you don’t have to fiddle with connectors, spacing, or shading. All that is done for you. And you can even click between color palettes for an attractive, unified look for all your graphics.<\/p>\n

SmartDraw is priced at about $300 for the business edition, which includes a Windows version plus a cloud version you can use from a Mac.<\/p>\n

That means it will pay for itself in the first two or three graphics you do… and it won’t suck up days of your time to get great results.<\/p>\n

You can find out more or get a trial version from\u00a0the SmartDraw website.<\/a><\/p>\n

Don’t miss the Templates gallery<\/h3>\n

Another fantastic resource from SmartDraw is the Templates gallery<\/a>\u00a0which shows\u00a0examples of 30\u00a0different categories\u00a0of graphics, with sub-categories and many examples of each type.<\/p>\n

If you’re scratching your head,\u00a0wondering what type of graphic would work best in your white paper, you can\u00a0quickly check out these examples.<\/p>\n

They’ll help you zero in on the type\u00a0of graphic that communicates\u00a0your material best.<\/p>\n

The bottom line: If you need cost-effective DIY graphics for your white papers, check out SmartDraw.<\/p>\n

But what if you don’t want a graphic? What if you’d really prefer a photo?<\/p>\n

In that case, check out this article on good sources for low-cost stock photos.<\/a><\/p>\n

 <\/p>\n

Have you used SmartDraw? What do you think? Can writers really use it create graphics good enough for a white paper? Please leave your comments below.<\/em><\/p>\n

\n

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Every white paper needs at least one good graphic to help anchor it in the reader’s mind. But many marketers face the same\u00a0problem: No budget for fancy graphics. Here’s a\u00a0cost-effective tool that can\u00a0help just about anyone create white paper graphics: SmartDraw. SmartDraw is an extremely easy-to-use drawing program. And the business version comes with many\u00a0templates…<\/p>\n","protected":false},"author":2,"featured_media":6506,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"acf":[],"yoast_head":"\nAffordable graphics for a white paper - That White Paper Guy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thatwhitepaperguy.com\/affordable-graphics-for-a-white-paper\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Affordable graphics for a white paper - That White Paper Guy\" \/>\n<meta property=\"og:description\" content=\"Every white paper needs at least one good graphic to help anchor it in the reader’s mind. 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